Google Analytics’ `_gid` cookie, which captures visitor data learn more and generates performance analytics, includes the unique identifier `_gid1`—a day-installed tracking marker tied to either an account or website—while also recording user behavior metrics. The `_ga` cookie, set by Google Analytics with a two-year lifespan, collects detailed visitor, session, and campaign statistics, compiling them into the site’s analytics dashboard while documenting user engagement.
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- It stores a true/false value, indicating whether it was the first time Hotjar saw this user._hjIncludedInPageviewSample2 minutesHotjar sets this cookie to know whether a user is included in the data sampling defined by the site’s pageview limit._hjIncludedInSessionSample2 minutesHotjar sets this cookie to know whether a user is included in the data sampling defined by the site’s daily session limit.iutk5 months 27 daysThis cookie is used by Issuu analytic system to gather information regarding visitor activity on Issuu products.vuid2 yearsVimeo installs this cookie to collect tracking information by setting a unique ID to embed videos to the website.
- CookieDurationDescription__gads1 year 24 daysThe __gads cookie, set by Google, is stored under DoubleClick domain and tracks the number of times users see an advert, measures the success of the campaign and calculates its revenue.
- Hotjar’s `_hjFirstSeen` flag—valid for 30 minutes—serves as a binary indicator marking the first instance of a new user’s interaction with the platform.
The `__gads` cookie, deployed by Google under the DoubleClick network and lasting 24 days beyond its initial year, logs ad impressions, evaluates campaign efficacy, and computes associated revenue figures.